15 Successful Strategies to Attract More Customers to Your Business with Video Testimonials

It is essential to develop brand recognition and reputation to attract new customers and increase conversion rates. To attain these goals, you can leverage customer video testimonials as one of the most powerful marketing methods.

According to some studies, video testimonials significantly impact “word of mouth (WOM)” marketing.

Eighty-three percent of respondents said they “totally or partially believe the recommendations of friends and family” in an AC Nielsen survey, while 66 percent said they appreciate internet customer reviews.